A Pirus that looks cool?

The pioneering Toyota Prius holds the honor of being the best-selling hybrid vehicle of all time, and as such has pretty much become the poster child for green automobiles. Its low emissions and high fuel economy put it on a lot of car shoppers’ “maybe” lists, but there’s one thing that might cause some people to pass it up – its rather uninspiring appearance. To show just what a hip, happening car a Prius can be, the pimped-out Prius C&A Custom Concept vehicle is currently making its North American debut at the 2010 SEMA auto show in Las Vegas.

Also on show at SEMA is Toyota’s Sienna Swagger Wagon Supreme, a stretched and super-customized Sienna minivan. The automaker teamed up with car customizer B.A.D. Company to “create a functional family vehicle that firmly dismisses the notion that to drive a minivan is to sacrifice personal style in favor of family functionality.”
It’s certainly... something. You can view its full specs here, but one feature in particular stands out – the seats have reversible cushions, with bright, kid-friendly upholstery on one side, and single-color leather on the other. In other words, it’s ideal both for soccer moms, or for “urban entrepreneurs.”